When we first started out in the podcasting space, podcast production didn’t really seem to be a thing. I mean, of course there were individuals producing their own podcast, but to think about hiring a podcast producer wasn’t on anyone’s radar back in 2012.

Today, as the podcasting space continues to grow and evolve by the minute, there are endless opportunities for podcast jobs, including podcast production, audio editing, content, and more.

So what exactly does a podcast producer do, and how do you become a podcast producer?

Let’s break it down.

What does a podcast producer do?

You can think of a podcast producer as…


Wondering how to put a podcast on Spotify? When launching a podcast it can be easy to feel overwhelmed by the many moving pieces and growing list of steps you need to take.

But not to worry, there are a simple set of steps you can follow to make sure you’ve crossed your t’s and dotted your i’s, and you can access the full list of steps to go from idea to launch with your podcast for free right now.

But before you run to start checking off your completed podcast to-do’s, let’s chat about one of the most important…


Starting a podcast involves a lot of moving pieces, including podcast hosting, creating an rss feed, deciding what topics your podcast episodes will cover, identifying who your ideal listener is, and more.

If you’re just starting out and don’t have previous experience in the podcasting space, then a lot of this will be brand new to you.

Let’s look at the 5 must do steps to publish a podcast so you can rest assured that you won’t miss a thing!

5 Must do steps: How to start a podcast

Once you’ve decided to start a podcast, your next steps are figuring out things like:


Podcast Movement 2021 was one for the books!

It was not only the first major conference I’ve been to since 2019 — it was also in an awesome location (Gaylord Opryland in Nashville, TN) with some of the most amazing attendees and speakers in the industry.

Podcast Movement 2021 was also extra special for these reasons:

  • I was asked to be the opening keynote!… this was SUCH an honor
  • John and I got to meet and hangout with our fellow HubSpot Podcast Network hosts
  • We got to host our first Podcasters’ Paradise meet up in 2 years!
  • Friends both old…

Your version of uncommon success is just that: yours. It will look different than my version, and from your closest friend’s version, and from your grandmother’s version.

The beautiful thing is, there’s a common roadmap that can help you uncover not only what your version of uncommon success is, but also how to get there.

John spent the better part of 2020 writing that roadmap for you. It’s called The Common Path to Uncommon Success.

But this post is not about the 17 step guide that he so eloquently lays out for you in the book; it’s about what awaits…


It’s a question many of us ask ourselves when we reach goals, hit milestones, and look ahead to future possibilities.

Tony Robbins says that if you don’t know what’s next, you’re losing. (Or something to that effect).

Looking back, we’ve always had an answer to the question, What’s next?

Entrepreneurs On Fire at a Glance

It was June 2012 when John told me about his idea to launch Entrepreneurs On Fire. Three months later, in September 2012, he launched the podcast.

Three months after that he was acting as a mentor to other entrepreneurs who were just getting started.

Three months after that I joined the…


Podcasting is a great medium for several reasons. It allows you to share free, valuable, on-demand audio content with an audience who wants and needs it. And all the while you’re creating an intimate connection with your listeners, in addition to know, like, and trust.

And because of all of this, podcasting also gives you an opportunity to increase sales for a product or service with digital marketing.

Using a Podcast as a Marketing Tool

Creating a podcast as a marketing tool for your existing business is a great idea, and many businesses are not currently leveraging this.

It’s not only another way to grow your reach…


It’s a question on a lot of podcasters’ minds, and on the minds of pretty much everyone they tell about their idea. How do podcasts make money?

There are actually many ways that a podcast can make money, and we’ll dive deep into several of those ways right here in this post.

First, let’s make one thing clear: if you’re starting a podcast just to make money, don’t do it.

While making money from a podcast is absolutely possible, keep in mind that successful podcasts are oftentimes a full time gig. …


You’ve been working at it for months, and it’s finally time to celebrate: your podcast is LIVE! Seriously, congratulations!… anyone who has launched a podcast knows it’s no walk in the park. But here’s what most people don’t know: once you launch your podcast, the real work begins with podcast marketing.

Once you launch, it’s time to figure out how to promote your podcast to grow your reach, how to market it specifically to your target audience, and how to make it easy for listeners to tune in and fall in love with your show.

Whether you’ve been at this…


While there are many ways to grow your business, one of the best ones we know of is through podcasting.

Whether you’re promoting a product or service, looking for new customers, want a new way to grow your reach, are interested in positioning yourself as an authority figure in your niche, or you want to make sure you’re continuing to provide value to your existing customers, podcasting offers opportunities unlike any other platform or medium.

In this post we’ll review exactly how to make it happen with podcasting.

But first, let’s just focus on business growth.

How to Grow Your Business

When you think about…

Kate Erickson

Kate is the engine at Entrepreneurs On Fire, the host of the podcast Ditch Busy, & co-author of The Podcast Journal: Idea to Launch in 50 Days.

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